ORTHO INDUSTRY NEWS Whitening Dental Strips Brighten Smiles in Two Weeks “Hygienist Choice Whitening Dental Strips are a convenient, simple-to-use product that can generate additional revenues for dental hygienist departments.” Each box comes with instruc-tions, and does not require any expensive collateral such as pamphlets or brochures to sell. The three-layer formula uses non-slip technology to adhere to teeth that allows longer contact of the whitening agent. By using the strips for 30-60 minutes a day for 14 days, patients can dramati-cally whiten their teeth. The strips are specifically designed to whiten only natural teeth. The system should not be used on loose teeth, dental braces, or temporary and loose dental work. The whitening strips are part of Diatech’s Hygienist Choice line. The Hygienist Choice line is devoted specifically to dental hygienists and focuses on provid-ing ways to make life easier, more efficient and more productive for dental hygienists. For more information on the Hygienist Choice Whitening Strips, the Hygienist Choice line or any of Diatech’s outstanding products, call 800-222-1851 or visit www.DiatechUSA.com. Space Maintainers Laboratories Launches Global Website SML (Space Maintainers Labora-tories) has announced the debut of its new website, SMLGlobal.com. The move is part of an in-house rebranding effort initiated with the new SML logo and the hands-on manifestation of the company’s drive toward increased message clarity, client connection and service satisfaction. As VP of Marketing Scott Veis explains, “SMLGlobal.com is a fresher, faster, far more satisfying online experience. It’s our virtual store…and perhaps more signifi-cantly, a vast repository of quick-access information on all things dental and orthodontic. The website serves the fourfold purpose of 1) educating the dental profes-sional as to the function, clinical application, and treatment modali-ties of more than 500 available made-to-order dental appliances 2) providing digital solutions and expert diagnostic recommenda-tions for dental professionals at all levels of expertise and 3) facilitat-ing the order, delivery and track-ing of the product or appliance that gets the job done.” Founded in 1957, SML is a lab-based consortium of core-support-ing dental/orthodontic specialties, e.g. appliance manufacture; ADA CERP-recognized continuing education; digital services; diag-nostic consultation; and supplies. The company’s worldwide network of labs is renowned for providing dental practitioners with the opportunity to receive the service and caring of a mom-and-pop lab and the technological assets and resources of a large, globally real-ized company. Practitioners interested in learn-ing more about the SML labora-tory franchise may request an introductory orientation by calling 1-800-423-3270. For more detailed information on the offerings and advantages of SML, visit us online. Diatech’s new Hygienist Choice Whitening Dental Strips are help-ing patients find a reason to smile, while boosting the dental prac-tice’s bottom line. Available for sale to patients through the dental practice hygiene department, this powerful new whitening system can brighten a patient’s teeth in as little as two weeks as a take-home product. It contains the same ingredients used by dentists to whiten teeth. Easy to use, the strips are no-mess, dry-touch strips and are to be used only once a day for 14 days. Appli-cation requires only four quick and easy steps. “Your patients can see results in as little as three days and are just two weeks from a brighter smile,” said Alicia Oliver, Diatech president. New Mobile App For Ortho Patients The new My Orthodontist mobile app from Dolphin Imaging gives patients access to information about themselves and their doctor’s practice. The app is avaialble for both iOS and Android devices, providing easy access to patient information, appointments, account balance, online question-naires and Dolphin Aquarium © patient education videos. Additionally, the patients have easy to navigate information about their doctor's practice and staff, FAQs and their practitioner's Facebook, Twitter and Google+. The application is entirely customizable by the dental and orthodontic practitioner's practice. Via a new My Orthodontist setup screen on AnywhereDolphin, the user can setup information about the practice, doctors, staff, media and news items. Even personalize the app via upload-ing logos and choosing from more than 25 color themes. 8 Fall 2014 JAOS
Journal of the American Orthodontic Society Fall 2014: Page 8
