ORTHO INDUSTRY NEWS Triumph Orthodontic Instruments Launched Cartoon Monsters Teach Kids About Straight Teeth Ortho Classic, Inc. has recently launched a fun and inno-vative new orthodontic practice builder site. Morthos.com stars a group of silly looking cartoon monsters with braces. Each monster promotes the values of having straight, healthy teeth in a fun and unique way. Accompa-nied by humorous slogans, these cartoon characters are sure to be a hit with your patients. Each char-acter is available on posters, removable adhe-sive wall graphics, t-shirts, referral cards, coloring pages and fun Papercraft paper models. Each item can also be customized with your practice logo and infor-mation. Visit www.morthos.com to see the selection. Ortho Organizers ® has released the Triumph orthodontic instrument product line which provides the orthodontic professional an exquisite product offering of instruments. Each instrument offers stainless steel insert for enhanced cutting performance, laser-engraved part number and applicable archwire sizes for easy identification, instrument tips that stay aligned and perform smoothly, and more. Visit OrthoOrganizers.com for more information. Digital Readers Trending Upward The July-August 2011 readership of this Journal grew to almost 70% with readers from 22 countries. That means that about 3 out of 4 of your colleagues have viewed the JAOS digital edition....have you? Click here or visit www.orthodontics.com/journal. www.orthodontics.com September/October 2011 9